Meet the Inventor: Michael Reynolds

Michael

Many years ago, Michael used to help people improve their financial health as a tax specialist.  Then he decided instead to help them improve their physical health.  Learn more about Our Story here. After much research, he started growing sprouts and, after many attempts, developed a unique system that produced perfect nutrient-rich sprouts every time. His propriety system ensures that the seeds get the optimum water, nutrients, humidity, temperature, air and hygienic growing conditions and retain their enzyme activity from the moment the seeds are soaked until the day the young shoots are harvested.

Michael is an inventor and his creative genius has produced a world exclusive product range of broccoli sprouts juices.

Meet the Sprout Man: Lar Murray

Lar

Many years ago, Lar’s practical skills were focused on creating cabinets and other furniture. He later turned to organic farming, distributing organic food boxes in Ireland.

Lars now works for Vegus Juices as Production Manager. He is the man who makes it all happen and, without Lar, there would be no sprouts.

Lar also helps with sales by establishing  distributors and retail outlets.

In his spare time, Lar coaches GAA sports teams.

Meet the Marketing Girl: Sarah Diggins

SarahAlthough not officially employed, Sarah has been working with Vegus Foods for 8 years helping with their graphic design and marketing. She comes up with the designs and messages that bring Vegus Juices to life and help customers understand how wonderful they are. She finds this particularly challenging since customers buy the juices for reasons we’re not allowed to tell you about!

Sarah is passionate about using nutrition to heal and supporting health with natural therapies that rebalance the whole body and address the cause of illness, rather than using drugs to suppress symptoms which are only showing in the first place as a guide to help us heal the whole body!

And now meet Daisy:

Daisy

Daisy is not really a member of our team but she helps out. After the wheatgrass has been harvested there is some stubble and a lot of root mass left behind.  There are a lot of nutrients in it but the overall taste is not very good.

Many people would throw it all away but most of the farmers around our farm in Ireland have at least a few cows. So we give them that nice biomass and they feed it to their cows.

The cows love it!

 

Vegus Juices productsWe sell a range of ready-to-drink raw, cold-pressed juice that are never heated, never frozen with a 6 month shelf life (no fridge needed).

Our most popular juice is Broccoli Sprout juice and we are the only company in the world currently making this wonderful juice.  Our Wheatgrass juice is exceptionally but naturally sweet due to the growing conditions we have spent years perfecting. We listened to your feedback and as a result now make a sweeter source of sulforaphane: Broccoli Sprout + Beetroot juice.

 

broccoli sprout juice informationBuy broccoli sprout juice

wheatgrass juice informationBuy wheatgrass juice

broccoli sprout + beetroot juice informationBuy broccoli sprout + beetroot juice

More than twenty years ago, the founder of Vegus Foods, Michael Reynolds, sold his papaya farm in Mexico and moved back to San Francisco. After studying sprouts he decided that he could produce a better product than was available and started to do so by creating a company that supplied sprouts grown from seeds of; daikon, sunflowers, snow peas and wheat.

In those days, there were about 100 sprout growers in California but one by one they closed down because of recalls of products contaminated with e:coli and salmonella. Due to careful growing conditions, Michael didn’t have those problems but he could see that there would always be a risk in supplying sprouts. He eventually sold his sprout supply business and temporarily moved onto other things.  However, he always wanted to find a way to give people the fantastic health benefits of fresh sprouts, but without the risk.

Eventually by much research and experimentation, he discovered the solution:

  1. Always, grow happy, healthy sprouts in a very clean environment.
  2. Create a propriety condition that controlled the growth of spores.
  3. Harvest and immediately juice to retain all the nutrients, enzymes and natural synergies and living energy.
  4. Use a proprietary high pressure processing protocol to kill the bacteria in the juice, without destroying nutrients or enzyme activity.

With this Vegus Foods and our 100% raw Vegus Juices were created.

How We Make Our Juices

We first spend weeks or months researching which raw juices we believe will be most helpful for you. Once we have carefully chosen which ones to make, we follow a complicated process to ensure our raw juices are as good as those you press at home:

How to Make the Sweetest, Freshest Tasting Juices:

Check

First, we buy only carefully selected non-GMO organic seeds. Every batch is screened for disease vectors.

Soak

Our seeds are soaked in our proprietary system – we made it ourselves – that assures that the seeds get exactly what they need to germinate. This means rinsing the seeds with water every 12 minutes for the first 24 hours and ensuring that the seeds always have lots of nice sweet oxygen.

Sprout

Then we lay out the germinated seeds in trays, put the trays into a multi layer rack and then water them 24 hours a day, making sure that there is great air circulation.

Squeeze

When the sprouts reach their perfect peak for harvesting we then gently squeeze the juice out. (Yes! a low gear, slow speed grinder so as not to damage anything followed by a hydraulic press).

Cool

Then we cool the juice, add just enough organic lactic acid to prevent decay. (This is the age-old method of preservation of foods). However, we add the organic lactic (non-dairy) acid with a very light touch.

Seal

Then we seal the juice into single serving tubes using a pharmaceutical grade system. We mark the best before date on every tube with a date that is 6 months from production. While the nutrient values last at least that long the colour may slowly change from green to less than green and the taste can change too eventually but the juices are always safe; in fact our tests have shown that they are still drinkable with no bacterial growth after 4 years! There is no need to refrigerate the juices, although some people treat it like a white wine and prefer to drink them slightly chilled.

Pressure

Next we go from age-old methods to star wars. We subject the juice, that is already tightly sealed in single serving tubes, to ultra high pressure. This kills the bad bacteria without hurting the desired qualities of the juices. Especially, this method leaves the enzymes intact and alive for you.

HPP-Process-1

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HPP-Process-2

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What is interesting is that the ultra-high pressure does not even break down the long chain enzymes because the pressure is isostatic (ie. equal on all sides). In fact, when tested, there is actually a small improvement in some enzymes of around 1-2%.

Ready to Drink

So there you have it: perfect sprouts make great juice and a combination of really old and really new technology keeps it raw, fresh and full of living energy all the way to you, without any need for refrigeration.  Enjoy our Juices!

100% rawVegus Juices are 100% raw cold-pressed, never heated and never frozen.  They are preserved using ultra high pressure (HPP) that retains enzyme activity.

 

What’s so good about raw food?

The nutrients within foods can be more easily digested when the enzymes in those foods are still intact.  In Vegus Juices the important nutrients are sulforaphane in broccoli sprouts juice and chlorophyll in wheatgrass juice.

All natural foods grow with enzymes and these enzymes help us digest the foods.  Cooking and heating over 45 degrees Celsius (113 degrees Fahrenheit) denatures (destroys) these enzymes. The heat changes their structure and makes them inactive.  That is why it’s helpful to include generous portions of salad and raw vegetables that contain enzymes with every meal.

Vegus Juices are never heated so that all of the enzyme activity is preserved. In fact, tests have shown that the enzyme activity is actually slightly increased by 3-4% after after HPP. This means that it is easier for the body to absorb the important sulforaphane and chlorophyll that are present in our raw juices.  Note that heat-treated dry powdered extracts no longer contain active enzymes.

We love it when our customers tell us they are now healthy or are recovering from various ailments (you can use the internet to find out about what motivates our customers to buy broccoli sprouts juice, to buy broccoli sprout + beetroot juice or to buy wheatgrass juice). We also cannot tell you why our raw juices are special, since the EU has gagged us from doing so. We are not allowed to talk to you about why our customers love our juices so much so that a huge 90% of them buy again.

But… we can tell you the story behind Vegus Foods. We can also tell you about the team that works with such dedication to ensure that your broccoli sprout juice and wheatgrass juice are the best they possibly can be and our values that help shape everything we do.

Learn more about our Products

The team at Vegus Juices are motivated to help people and here you can learn more about how We Give Back to society.